Why tech is very important for innovation

Why tech is very important for SMBs to remain ahead and innovate :

The mark of a successful  business is its adeptness at keeping an eye fixed out for the future. However, it's also necessary to adapt to new developments within the nowadays. Developments could involve not only market trends however also technological advances.

Technology and SMBs have a similar story. Business owners in the space are so overburdened with day to day operations that it is common for strategic innovation to take a backseat. Steadily, as it stands, relevant technologies are enabling a higher number of small and large organizations alike to drive critical functions such as mobile penetration, marketing automation, business intelligence, and social media management.

Let's take a look at how technologies are enabling SMBs to ride the innovation wave:With the right communication tools, sales and support teams can seamlessly interact with customers and handle instances of onboarding, cross-selling, and upselling.

Collaboration tools help stakeholders go beyond the constraints of space, enabling teams to interact in real-time.

Automated business processes and smart workflows can boost productivity, eliminate operational bottlenecks, and reduce costs overnight.

One can create additional streams of income by selling products through digital channels.

Creating and sharing niche and valuable content for better customer engagement on various communication channels such as blogging, videos, webinars, podcasts, and more can be realized.

Imparting knowledge and upskilling opportunities to employees through digital training channels.

Setting up and leveraging a cloud environment and intranet for local file sharing, security, and collaboration.

Using social media and implementing a help desk system to handle and manage customer queries.

Empowering customers to share their valuable feedback via digital surveys and questionnaires.

How Dell is Empowering SMBs in India:

As a full-fledged enterprise now, Dell has charted an innovation curve of its own over the past few years.